BackendData IntegrationAnalyticsAPI

Traffic Projection Calculator

Collaborated with data analysis team to develop a traffic projection calculator that forecasts website traffic based on monthly data and industry trends.

Timeline

Jul 2023 - May 2024

Client

cmlabs

Role

Junior Backend Developer

Traffic Projection Calculator

Project Overview

Developed a sophisticated traffic projection calculator by integrating with data analysis systems and Google Trends. The tool provides accurate forecasts of website traffic based on historical data and current industry trends.

This project involved close collaboration with the data analysis team to understand statistical models and translate them into efficient backend processes that could handle large datasets and provide real-time projections.

Challenge

Processing large amounts of historical traffic data efficiently while integrating real-time trend data from external APIs. The system needed to provide accurate projections quickly without overwhelming the server resources.

Solution

Implemented data caching strategies and optimized database queries for historical data retrieval. Integrated Google Trends API and created background jobs for data processing. Built RESTful endpoints that serve projection results efficiently.

Key Features

  • Historical traffic data analysis
  • Google Trends integration for industry insights
  • Monthly and yearly projection calculations
  • Interactive charts and visualizations
  • Export functionality for reports
  • API endpoints for data access

Results

Accurate traffic forecasting for SEO planning

Improved client reporting capabilities

Data-driven decision making for marketing strategies

Automated projection generation

Gallery

Traffic Projection Calculator screenshot 1
Traffic Projection Calculator screenshot 2

Technologies Used

PHPLaravelGoogle Trends APIMySQLRedisChart.js